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Private Debt

Flexible Growth Capital for Technology Companies Across MENA

Explore, meet, partner

Learn more about Amplify, our private debt platform, meet the investment team, and connect with us to explore growth financing opportunities.

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Key Data

Growth Debt Built for Scale

We can access structurally underinvested, high-growth markets, bridging global ambition and regional opportunities.

3-4

Year terms – Structured growth loans with cash coupons and equity upside

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Investment Philosophy

Flexible Growth Debt

Amplify delivers flexible, tailored financing to high-growth companies. Our solutions unlock capital for working capital needs, geographic expansion, acquisitions, and a wide range of strategic initiatives.

We partner with founders and management teams, aligning on equity growth and crafting each transaction to fit their goals. Backed by Ajeej Capital’s legacy and Nuwa Capital’s venture success, we offer bespoke financing that adapts as our borrowers expand and evolve.

Our focus is on the MENA technology ecosystem, where access to non-dilutive growth capital is limited. Amplify bridges this gap by providing a disciplined, institutional, and regionally grounded approach to technology credit.

For investors, Amplify offers an alternative asset class with strong return potential. By targeting proven, scaling technology companies, we aim to deliver consistent performance and strong risk-adjusted returns.

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Our Portfolio

Empowering the region’s disruptors.

Amplify partners with ambitious entrepreneurs in scaling technology businesses across MENA.

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Our People

Meet the Amplify team.

A dedicated group of professionals with deep credit and equity experience.

Partner with Amplify

If you’re a founder or investor exploring structured growth financing, connect with the Amplify team.

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Our Insights

Stay ahead of the curve.

We share perspectives, research, and market insights to help investors and founders see where growth is emerging — and how to capture it. Discover what others might be missing.

Resources that
drive results

Explore Ajeej’s latest letters, reviews, and insights. Each piece reflects our conviction-led approach, offering context and perspective on forces shaping regional and global markets. Browse and download resources designed to inform decisions and highlight opportunities that deliver lasting value.

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Our Capabilities

Fundamentally driven. Regionally fluent.

We build concentrated positions where we have deep conviction, informed by fundamental analysis and close access to management. This approach magnifies opportunities where others see inefficiency.

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Get the latest insights

Stay ahead of the curve

We share perspectives, research, and market insights to help investors and founders see where growth is emerging — and how to capture it. Discover what others might be missing.